The Excellence in Broadcasting (EIB) Network is making a push for total dominance on the Ghanaian media market on a never before attempted scale – and they are going about it in a systematic, deliberate manner that’s fascinating to watch.
The network’s flagship channel, Starr Fm, has already established itself as a behemoth – picking up a significant share of the crowded Accra market since its launch two years ago. The network’s model since inception has been to lap up the big names, the box office personalities who on their own can draw in viewers/listeners to their channel, where the quality programming on offer would keep you hooked.

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