The product that has given the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886. Dr John Stith Pemberton, a local pharmacist, produced the syrup for Coca-Cola, and carried a jug of the new product down the street to Jacobs’ Pharmacy, where it was sampled, pronounced “excellent” and placed on sale for five cents a glass as a soda fountain drink.
Carbonated water was teamed with the new syrup to produce a drink that was at once “Delicious and Refreshing,” a theme that continues to echo today wherever Coca-Cola is enjoyed.
Thinking that “the two Cs would look well in advertising,” Dr Pemberton’s partner and bookkeeper, Frank M. Robinson, suggested the name and penned the now famous trademark “Coca-Cola” in his unique script.
READ ALSO: Today In History: Exactly 70 Years Ago Today, Otumfuo Osei Tutu II Was Born
Dr Pemberton never realized the potential of the beverage he created. He gradually sold portions of his business to various partners and, just prior to his death in 1888, sold his remaining interest in Coca-Cola to Asa G. Candler. An Atlantan with great business acumen, Mr Candler proceeded to buy additional rights and acquire complete control.
Under Mr Candler’s leadership, distribution of Coca‑Cola expanded to soda fountains beyond Atlanta. In 1894, impressed by the growing demand for Coca‑Cola and the desire to make the beverage portable, Joseph Biedenharn installed bottling machinery in the rear of his Mississippi soda fountain, becoming the first to put Coca‑Cola in bottles. Large scale bottling was made possible just five years later, when in 1899, three enterprising businessmen in Chattanooga, Tennessee secured exclusive rights to bottle and sell Coca‑Cola.
The three entrepreneurs purchased the bottling rights from Asa Candler for just $1. Benjamin Thomas, Joseph Whitehead and John Lupton developed what became the Coca‑Cola worldwide bottling system.
Source: GhanaCelebrities.Com
This post was published on May 8, 2020 8:26 AM
Our website, www.ghanacelebrities.com, uses cookies. The website uses analytical cookies to check the behavior of visitors and to improve the website on the basis of these data. In addition, third parties place tracking cookies to show personalized advertisements. Do not want to accept all cookies?
Read More