All around the world, celebrities buy social media followers—and by this, a bunch of kids and companies in places like India use bots to create fake accounts which they sell to these celebrities.
This means, a celebrity would have 1,000 facebook followers and within a week increase this number to 1 million. It sounds exciting, empowering and somewhat heightens the ego of a celebrity to have huge followers. But the only problem in this case is, the 900,000 ‘people’ would be fake, at best robot accounts.
Last year, Instagram took a big hit at the various celebrities who had fake followers—and through this exercise, Justin Bieber lost 3.5 million followers. That’s a staggering 3.5 million followers being deleted as fake.
It was not only Bieber who was caught with fake Instagram followers, Akon’s 4.3 million followers decrease drastically to 1.9 million; more than half of his followers were declared fake.
Under the same exercise, Kim Kardashian lost 1.3 million Instagram followers, Ariana Grande lost 1.5 million, Beyoncé lost more than 800,000 followers, Rihanna lost about 1.2 million, Katy Perry lost 300,000, and even Oprah had 100,000 followers deleted.
Business Insider reported at the time that, “Rapper Mase lost so many followers he decided to delete his account entirely. According to one Twitter user, Mase dropped to 100,000 followers from 1.6 million in a matter of 20 minutes.”
Of course the deletion of followers by Instagram does not mean all the celebrities bought the followers—but what it means for sure is that, the followers are fake. How they acquired them, we cannot establish.
Instagram told all users, “Your number of followers has changed. We just completed a fix to remove spammy accounts.” “In some cases, the purge suggests that followers that had been “purchased,” bots and the like, were sniffed out and cut,” reported Madamenoire.
The above clearly shows that, a bunch of celebrity social media accounts have fake followers and with Ghanaian actor John Dumelo being the most followed Ghanaian celebrity on Facebook with over 3 million followers, we decided to pay attention to his account.
For about 3 months, GhanaCelebrities.Com has been monitoring activities on John Dumelo’s facebook page—and shockingly, the responses we saw are not those expected from an account with over 3 million followers.
On an average, a person with over 4,000 followers would receive more SHARES & LIKES when this person shares a content on his facebook—more than John Dumelo, who sits on over 3 million followers.
For instance, John Dumelo shared an article on his page (above) about 10 hours ago—and that article was shared by only 2 people. That means, out of over 3 million people, only two people shared that particular article. Also, that same article was liked by only 325 people.
Considering the huge following John Dumelo’s account has, we believe if they were all real human beings or followers and not just numbers, the response to the things he shares there would be far encouraging.
When GhanaCelebrities.Com contacted Chris-Vincent Agyapong Febiri, Founding Editor of this same blog and also a social media consultant with our findings, he said “it’s pretty shocking that John Dumelo’s over 3 million followers seem to be majorly dormant.”
He continued “Two or there things must be going on here: it’s either he bought a large percentage of them for one or the many reasons why celebrities do this or majority of his followers are uninterested in the things he share.”
“But looking at the huge following he has, even if a large number of them are not interested in the activities on his page, getting only 2 shares when you have 3 million followers is shocking. Something is wrong there,” he concluded.
Interestingly, we compared John Dumelo’s page which has over 3 million followers to Yvonne Nelson’s page (she has over 2 million followers) and also to comedian/musician A-Plus’ page (he has just over 13,000 followers)—and somehow, A-Plus with a little over 13,000 followers receive more responses in a form of likes and shares when he posts a content more than both Yvonne Nelson and John Dumelo.
Yvonne Nelson beats John Dumelo when you compare their followers’ response rate, with Yvonne Nelson receiving an average of 30 shares more over John Dumelo, despite the latter having over a million followers more than the former.
Still, if you look at the huge followers the numbers say these two celebrities command on social media, the responses they receive from these so called followers when they post anything on their pages is staggeringly off-putting.
It’s pretty obvious you are talking some nonsense. I’m a social media expect and we monitor social media in Ghana. Mr Dumelos followers are genuine and we know that. If you captured that screen after 10 seconds you will say it only has 2 shares. Did you go back to see the shared rate after on hour? Or did u monitor his page on other posts? If he bought his followers, how come companies are working with him on his page for over a year now? How come companies advertise on his page. Smh, you guys should check these things before you make any statement.
But that screenshot says 10hours ago lol. So social media expert, you may need some new glasses . Just saying or are you John dumelo himself?
Oyiwa! The truth will always come out. Dumelo is a shady boy and goes as far as collecting money from innocent women who unfortunately fall in love with him. So how much more buying fans and pretending.
Dumelo, one day one day all your malicious acts will be exposed