The problem with social media is that things can quickly reach a lot of people and a lot of people can get into doing things—increasing the risk levels.

Though the Ice Bucket Challenge has been successful for the ASL Charity as they’ve raised more funds than they did in the whole of 2013 within just two months, some people are ignorantly taking the Challenge for publicity purposes—and others are getting into serious problems by taking the challenge.

The death of an 18-year-old boy-Cameron Lancaster, from Burntisland is believed to be linked to the ice bucket challenge craze.

Cameron Lancaster died on Sunday evening. His family described his death as a tragic accident and “a great loss” and said Cameron would be hugely missed by family and friends.

The emergency services were called to Prestonhill Quarry near Inverkeithing at about 17:00 on Sunday and a body was recovered four hours later.

Police in Scotland has said inquiries are under way to establish the full circumstances of what happened, but it is thought the incident is connected to the ice bucket challenge.

Now the various African celebrities taking the challenge for their own selfish attention seeking must take note!