In most Western countries, the majority of people sell and buy online—leaving behind the conventional way of trading, which is to walk into a shop or a market. And this has been possible due to available technological innovations such as the internet, laptops, tablets and smart phones.

Interestingly, selling and buying online in Ghana have become a greater success than most people thought. Owning to some of the best free classified websites such as olx.com.gh which allow people to post ads for free, several Ghanaians are joining the world of online market—selling and buying both new and used products.

Ranging from mobile phones to cars, from personal services to commercial services, the gradual development in technology and the fast speed of its penetration have given Ghanaians the opportunity to comfortably trade from wherever they found themselves—as long as they have access to the internet.

Even though the shops and markets are still the biggest places to trade in Ghana, just like the Western World, Ghana’s emerging online trading will in few years take over. The more people get access to the internet, the bigger the online market becomes.

Apart from the comfort the many Ghanaians selling and buying online enjoy (being able to sell or buy things from their offices, rooms or anywhere), these online activities give the seller a wider audience, far than even the biggest market in Ghana can offer. And to the buyers, they are able to go through these websites to compare prices and pick up the best bargain—something that would take much time in the physical market and sometimes even impossible.

It is great that several Ghanaian governments have seen the benefits of ICT and have pushed/continue to push to connect every part of Ghana to the internet’s global village. It is surely exciting and soon, not only will millions of Ghanaians be trading among ourselves, we will be trading with the world—buying and selling things to and from people far across the ocean.

The various Smart phones and Tablets which are in our hands are making selling and buying online more quicker and hustle free…Today, we are able to sell and buy while on the move—and I just can’t wait to see what the various future technological innovations will bring to countries like Ghana…