Osei Kwame Despite Rules – Peace Fm And UTV The Most Patronised Media In Third Quarter 2016 – SURVEY

Peace Fm and UTV Ghana are the most patronised radio and television stations in Ghana respectively, a survey by world renowned agency GeoPoll has found.
The survey, covering the third quarter of 2016 (July-Septemnber), found that Peace Fm leads the way for radio with an estimated 9.2% of listeners tuning into the station on average, whilst UTV holds the same position for television, having captured an estimated 19.9% of the market share solely for themselves.
GeoPoll calculated the number of viewers/listeners per day and also looked at the number of people tuning in at peak hours, using what they call the Media Management Service.
Below Peace Fm comes Adom Fm, with 8.8% of listeners, followed by Citi Fm in third. Joy and Kessben Fm round out the top five.

In television, UTV is again followed by Adom Tv, propped up by the ever popular Kumkum Bagya. The pair are followed by Tv3, Joy Prime and GH One Tv.

“Using the daily data collected through GeoPoll’s Media Measurement Service, GeoPoll has analyzed the top TV stations in Ghana for Q3 2016.” the group wrote about the survey. “We examined both ratings and share for the top stations in Ghana.”
Read the full report here..